304l stainless steel plate manufacturersBosen Stainless Steel recently learned from a news on the Internet that a "Chinese standard" stainless steel kitchen knife launched by luxury car brand Porsche, 1700 yuan, was swept away as soon as it was put on the shelves-stainless steel kitchen knives of the same material were only between 17 and 100 yuan. This piece of news has attracted the attention of all parties. For this stainless steel kitchen knife, Porsche official website introduced it as follows: "P22 Chinese knife, indispensable for oriental kitchen, standard knife from China, 17.3cm in length and 320g in weight."

Key word 1: stainless steel 301

Compared with the Chinese brand kitchen knife can not shoot garlic, Porsche "Chinese kitchen knife" sales staff clearly answer "can shoot garlic". According to reports, its material is pure 301 stainless steel. 301 stainless steel is an austenitic stainless steel, generally containing 17% chromium, 7% nickel. 301 stainless steel is resistant to atmospheric corrosion and has a bright surface. In the work hardening state, it has higher tensile strength than other austenitic steels. Not only used as kitchen utensils, but also used to manufacture springs and automobile presses. The supplier of Porsche 301 stainless steel kitchen knives is a German tool manufacturer called CHROMA, which is a high-quality supplier. High-quality raw materials and suppliers ensure the high quality of 301 stainless steel kitchen knife products. 301 stainless steel kitchen knife products of high quality, to ensure that the selling price is high but sold well.

Keywords 2: brand premium

The design of this 301 stainless steel kitchen knife is very creative. It is simple as a whole, and the only decoration is the metal block on the front end of the handle and the words "Type 301" and "Pure 301 steel, designed by Porsche". Its designer is "Porsche Design", which is a well-known brand in the design industry. It is a product design studio founded by Porsche 911 designer F.A. Porsche in 1972 and is a subsidiary of Porsche AG. How can this 301 stainless steel kitchen knife product not be popular? At the same time, the brand with great cultural connotation can also give 301 stainless steel kitchen knife products extra points. The "Ruoyuan" introduced above, only the brand name, can arouse middle-aged people's memories and yearning for youth, and increase the reputation and attractiveness of 301 stainless steel kitchen knife products.

Key word 3: grab hot spots

As we all know, the stainless steel kitchen knife can not shoot garlic incident occurred in Zhang Xiaoquan, causing turbulence in the stainless steel kitchen knife market. For competitors, this is a good time to seize the market. Porsche smelled the opportunity and took advantage of it. It launched the product, by its own design, commissioned suppliers to produce. In fact, it can produce itself. But it through the market division of labor, cooperation with professional tool manufacturers, let professional people do professional things, strong cooperation, not only to ensure the quality of products, but also improve the speed of entering the market. This is a beautiful wave of operation. In terms of marketing, the implementation of limited sales has aroused the appetite of consumers and increased the weight of the brand. According to a media search on the official website of Porsche Design, the 301 stainless steel kitchen knife has been sold out on websites in the United States, Britain and Canada, while websites in Germany/EU and Switzerland are still on sale, but only two can be bought at most at a time.

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The 304l stainless steel plate manufacturer Bosen Stainless Steel was established in 2012. It is located in the Andali Building near the Dongfang Steel City in Wuxi, Jiangsu Province, a well-known stainless steel market in the country. It has an excellent geographical location and convenient transportation. It is a company specializing in low-carbon stainless steel and integrating warehousing and processing., Trade and distribution as one of the comprehensive enterprises.

304l stainless steel plate manufacturer Bosen stainless steel specializes in 304L stainless steel, 316L stainless steel, 317L stainless steel, 409L stainless steel, 436L stainless steel, 904L stainless steel, 301L stainless steel and other low carbon stainless steel plates, stainless steel coils, stainless steel strips, stainless steel flat steel, with a stock of more than 1000 tons of materials, complete specifications and sufficient supply. At the same time, 304l stainless steel plate manufacturer Bosen stainless steel can provide various stainless steel plate processing services according to customer requirements: Kaiping, slitting, wire drawing, mirror, oil grinding, polishing, punching, bending, leveling, slitting, cutting, rolling, punching, etc.